Applicants invited for Awethu Launch Pad programme in Johannesburg


The Awethu Initiative in Johannesburg, South Africa is inviting aspiring entrepreneurs to apply to join its Launch Pad training programme.

The programme, which takes in a number of cohorts over the course of the year, looks to recruit and train entrepreneurs, with successful candidates progressing to the 24-week Awethu Micro Business Incubator.

“One of the outputs of the Launch Pad training will be developing a business plan for a microbusiness that has the potential to grow into a scalable enterprise. Microbusinesses, as defined by Awethu, are businesses with eight or fewer full-time employees,” the Awethu Initiative.

The initiative believes the South African economy relies on small businesses to help tackle unemployment, and aims is to ensure new ventures become a success through a structured support system.

“The Awethu Project aims to revolutionise the South African economy by unlocking its entrepreneurial potential. To this end, we strive to be the partner of choice for any aspiring entrepreneur, bringing together the most relevant combination of ideas, capital, and management expertise to create fast-growing ventures, jobs and role models,” said Rob LeBlanc, chief information officer (CIO) of Awethu.

Candidates interested in applying must be black (as defined constitutionally in South Africa), aged between 18 and 35, have basic email, internet search and Microsoft Excel skills, have internet access, be English literate, and be available for training at the Awethu offices at Constitution Hill in Johannesburg.

Applications for the next intake close tomorrow (November 26, 2014).


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Passionate about the vibrant tech startups scene in Africa, Tom can usually be found sniffing out the continent's most exciting new companies and entrepreneurs, funding rounds and any other developments within the growing ecosystem.

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