SA’s Snapt opens US office as it exceeds 10k customers


South African software provider Snapt has established an independent sales and marketing arm in the United States (US) to cope with increasing demand, reporting an annual growth rate of 400 per cent to take it past 10,000 customers.

Snapt, which was founded in South Africa in 2011 and is a provider of software-based load balancers and application delivery controllers (ADCs), said its new US arm in Atlanta, Georgia – Snapt Global – is a result of “accelerating market demand” and evidence of its “aggressive” US expansion plans.

Snapt Global will focus on sales and marketing, while also sourcing and commercialising new and complementary ADC products to advance security, reliability and availability for forward-thinking IT organisations. Snapt’s corporate offices and engineering operations will remain in South Africa.

The startup said it had achieved a 400 per cent annual growth rate in 2014 and is on track to exceed 1,000 per cent growth this year, having completed 10,000 successful customer installations in over 50 countries.

“Customers around the globe increasingly choose Snapt’s virtual, software-based solutions to take ownership of their application networking, load balancing, and website security solutions,” said chief executive officer (CEO) Dave Blakey.

“Snapt’s customers are agile IT heroes who keep their businesses online, performing efficiently, safely, and securely. Their mission is our mission.”

Atlanta investor and Snapt advisor Scott Ryan said the company had a “relentless hunger” for developing affordable, innovative web acceleration and load balancing solutions.

“Establishing a US presence is an important step forward in building their global business. Snapt Global will introduce additional next generation software-based ADC products in the coming months,” he said.

Snapt’s 10,000 customers include the likes of NASA, Intel and Lego, while the company was previously funded by 4Di Capital.


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Passionate about the vibrant tech startups scene in Africa, Tom can usually be found sniffing out the continent's most exciting new companies and entrepreneurs, funding rounds and any other developments within the growing ecosystem.

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