Disrupting the bus ticketing market – Rwanda’s Tega

0

Rwandan startup Tega is looking to disrupt the bus ticketing market, by leveraging mobile – smartphones and feature phones alike – , and mobile money, to make the process accessible, efficient, and affordable.

“Currently, people have to travel often long distances to purchase bus tickets only to find out that the bus is full, meaning they have to pay for overnight accommodation and transport expenses. This is not only an inconvenience but a significant financial burden for many travellers in emerging markets,” Tega founder Fiacre Mushimire says.

“Lots of money and time is wasted queuing and travelling to purchase bus tickets which is a significant burden to lower income consumers.”

Tega’s mission is to make bus ticketing more affordable, accessible and efficient, particularly for low income customers, by making bus ticket purchasing available via mobile devices, ahead of time, paid for via mobile money.

The startup is also improving efficiencies for bus operators, allowing them to gauge demand for each bus service and adjust their schedules and pricing accordingly.

Importantly, Tega is catering to consumers spanning all levels of connectivity.

“Tega has two mobile platforms, an app for smart phones and a USSD application for feature phones. For consumers without access to mobile phones, tickets can also be purchased at village agents in a way similar to purchasing airtime,” Mushimire explains.

The startup launched in 2014 with MTN’s mobile money integrated, and soon had seven Rwandan bus companies onboarded – and the company was receiving requests from bus operators in other countries.  

However, Mushimire is currently fundraising, as he hopes to relaunch the startup with a better platform, and the ability to integrate all mobile money wallets, as well a bank transfers.

Mushimire is already thinking ahead.  Following the relaunch, he has plans to scale to other countries in the region, and then expand to Southern and West Africa.

Disrupt Africa reported Tega was recently ranked in second place at the Rwandan leg of global pitching competition Seedstars World.

About Author

Inspired and excited by the African tech entrepreneurial scene, Gabriella spends her time travelling around the continent to report on the most innovative tech startups, the most active investors, and the latest trends emerging in the ecosystem.

No Comments

  1. Dear Disrupt Africa Team,

    Thank you for the continuous support of the innovation sector, i would like to raise a few concern on the article : Disrupting the bus ticketing market – Rwanda’s Tega. While i respect Tega as a company i would like your team to do an through investigation on what is really happening on the ground vs what is being reported by Tega. Innovys Ltd is one of the leader company dealing in E-ticketing in Rwanda with more than 50% market share. I am surprised to hear Tega is claiming to have done project in the same arena and with even numbers which aren’t true at all. So, please make a little investigation before putting article of this kind online.

    KR

    Patrick K

    • Dear Patrick Kariningufu!

      I am surprised to see that you are surprised, despite you proposing us the outsourcing of your *777# similar service.

      I also have no idea where you get your numbers from, if you need information, please contact our team, that would be more than happy to inform you on what is the current status of the business.

      Good luck to Innovys.

      Regards

Leave A Reply